Frank Luntz, Mick Mulvaney Tackle Lack of Congress’ Education on Power of America’s Family Businesses in New Family Enterprise USA Video/Audio Podcast

Expert Pollster Luntz, Former Interim White House Chief of Staff Mulvaney, and Host Pat Soldano Discuss What Takes to Get Legislators to Support Family Business


Though many Capitol Hill legislators come from successful, multi-generational family businesses, it seems few recognize the overwhelming power of this group, but with new messaging and “top down” focus that may change, according to a conversation in a new video/audio podcast between well-known pollster and communications analyst Dr. Frank Luntz and Mick Mulvaney, former Director of Office of Management and Budget and former Interim White House Chief of Staff.

The just released video and audio podcast, entitled “Conversations on Family Business,” sponsored by Family Enterprise USA, is hosted by Pat Soldano, President, Family Enterprise USA. The podcast takes an inside view of how to reach and educate Congress on the strength of family business in this country.

In the podcast, these three political experts debate how legislators, voters, and family businesses can best create a new understanding of family businesses.

“It takes anger and agitation to drive change and it takes enormous amount of energy to drive it,” says Luntz in the podcast.  “A lot of it comes down to messaging and communication,” he adds. “The amount of communication and messaging shift from calling the Estate Tax the Death Tax is one good example, we need more communication like this to reach legislators.”

In the conversation, Mulvaney believes the White House can drive change most effectively.

“If the President, no matter what party, leans into an issue, it tends to get done,” says Mulvaney. “The change has to be driven from the top down.”

Subscribers to the audio podcast can find it on Spotify by going to:

“I am always astounded at how little Congress knows about the basics of family business and the magnitude of family businesses in this country,” says Pat Soldano in the podcast. “With the new Congressional Family Business Caucus, we hope the education process will speed up with our legislators,” Soldano offers. “Perhaps with this kind of authentic dialogue helps us all understand the need for positive support and legislation,” she said.

Family Enterprise USA is a bi-partisan organization advocating for America’s family businesses.


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The need for fact-based reporting of issues important to multi generational businesses and protecting a lifetime of savings has never been greater. Now more than ever, multi generational businesses and family businesses are under fire. That's why Family Enterprise USA is passionately working to increase the awareness of issues important to generationally-owned family businesses built on hard work, while continuing to strengthen our presence on Capitol Hill. The issues we fight for or against with Congress in Washington DC include high income tax rates, possible elimination of valuation discounts, increase in capital gains tax, enactment of a wealth tax, and the continued burden of the gift tax, estate tax and generation skipping tax.

Family Enterprise USA promotes generationally owned family business creation, growth, viability, and sustainability by advocating for family businesses and their lifetime of savings with Congress in Washington DC.  Since 2007, Family Enterprise USA has represented and celebrated all sizes, professions and industries of family-owned enterprises and multi-generational employers. It is a bi-partisan 501.c3 organization. Family foundations can donate.

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